What is Attrace about?
Attrace aims to solve a real problem in a 230 billion USD market. The problem in current market involves large trust and tracking issues caused by middle-man affiliate networks.
Attrace is the only affiliate marketing blockchain project that tracks and attributes every individual click/referral of a prospect, sale or no-sale, which means insights and statistics which are impossible to manipulate. If you can’t do that then using the blockchain for affiliate marketing in our view defeats the purpose. Not tracking all clicks/referrals means you cannot solve the main problems with affiliate marketing: tracking and trust issues.
Attrace is the only affilicate marketing project with a blockchain fully built from scratch (in Golang by Google), it is not dependent on any other chain. All other initiatives are using ETH which we believe in practice is not going to work (network speed problems, very high running costs and operational risk).